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MURRAY'S BAGEL

Murray’s bagel is one of the most popular bagels in NYC. People can feel like home and get the energy when they bite the bagels in the early morning. The concept of branding is perfectly imperfect, just like people in this city_ we are also perfectly imperfect. We use the perfectly imperfect concept to encourage everyone in this busy city in every morning. You are imperfect, but perfect.

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